Abigail assumed her role leading Global Corporate Responsibility in April 2017, adding to her responsibilities overseeing Shared Marketing functions for North America, which she has led since 2014. Abigail is currently driving to expand Experian’s corporate responsibility efforts and investment. She oversees the global social responsibility and social innovation programmes which positively impact
business performance and employee engagement.
As leader of Shared Marketing for North America, Abigail has a team of creative designers, copywriters, event planners and website optimisation experts who partner with sales teams and leaders across multiple businesses to drive revenue and business performance. She also chairs the Consumer Advisory Board, connecting consumer advocate groups to Experian’s social impact initiatives, where partnerships help to educate and empower consumers around their financial health.